Learn how to apply Content Tags and Audience Tags to organize your content and audience
What can I use this for?
Content Tags and Audience Tags can both be used to organize and manage your Searchie account. However, both have different applications inside of the platform. Audience Tags are used to manage Audiences, whereas Content Tags are used to manage media files. Both types of Tags are used independently, meaning you cannot pass information between Content Tags and Audience Tags.
Content Tags are used to organize your media.
You can apply Content Tags to any media in your Searchie account. Once a file is tagged, you can then automate your Playlist with that tag. When you automate a Playlist with a Content Tag, any content with that Content Tag and any content given that Content Tag in the future will be added to the Playlist.
Content Tags are also visible when viewing a file from the folder level, helping you understand which files belong to which Playlists.
Audience Tags are used to organize and manage your audience.
You can apply an unlimited number of Audience Tags to an unlimited number of audience profiles. You can also use Audience Tags to control content visibility by using Audience Tags as Segment filters.